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eLEARNING

Learner-Centred Instructional Design for Pharma Marketing

PMA creates eLearning solutions that are engaging, relevant and challenging and aligned to the objectives of the organisation.

Each eLearning module that PMA develops, either as an integral part of the 5-stage process or as a stand-alone learning solution, is based on proven training methodology and is finely tuned to meet the needs of the audience.

PMA learner-centred instructional design focuses on:

  • Cutting-edge eLearning interactivity
  • Reflection and application of learning points
  • Clear orientation and intuitive flow
  • Evaluation and feedback on progress

PMA recognise the benefits of eLearning:

  • An interactive and instant learning environment
  • Accessibility to learning on a Global basis
  • Learning can be experienced at the participants’ own pace
  • Consistent content of training across the company's geography and functions

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